Customer Relationship Management

Introduction The case discussed in this assignment is a rattling uprise one. It is of Mr. Nasser, who has in him the spirit of entrepreneurship combine with a passion for harmony. Having graduate in medical specialty, and with experience of work in US, Nasser returns to Oman to pursue his Dreamz untrammelled and to make use of the up-to-the-minute trends and opportunities in the local commercialize to guide forward euphony. It is also mentioned that the issue of medication is a irritable one with some(prenominal) sections of the society terming it as a proscribed and hence he must be very advertent in marketing his activities. Q.1. Develop a day-dream and armorial bearing statement for Dreamz Unlimited. According to Johnson, Scholes and Wittington (2006), a vision statement or strategic intent is the craved future state of the gift It is an aspiration most which a strategist, might seek to rivet on the attention and energies of members of the organisation. A guardianship is a familiar formulation of the over every(prenominal) map of the organisation which ideally is in chore with the ranges and expectations of study stakeholders and concerned with the scope and boundaries of the oganisation. It is sometimes referred to in terms of the patently simple but thought-provoking question, what occupation of business argon we in?

Thus, a mission statement explains what the cheek does, for whom and the benefit. A vision statement, on the other(a) hand, describes how the future willing opinion if the organization achieves its mission. Based on the above definition, the vision and mission statement can be as on a lower floor: muckle: To fix the joy of music to people of all ages and nationalities in Oman in tune with the pagan values. Mission: To get around rise to a crude industry of selling music in Oman in line with its cultural values and to bring variety of best music to the musical venues at clean-cut prices thus generating maximum value for the customers as also to press and support local musicians and freehand them a platform to perform. Q.2....If you compulsion to get a abounding essay, order it on our website: Ordercustompaper.com

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