Attitudes Essay Example | Topics and Well Written Essays - 500 words

Attitudes - Essay Example rtising and its influencing power behind essential decisions that made impact on children’ buying habits, such as what they like and what next they willing to look. This is how advertising changes children’s likes and dislikes, when they get educated by pure attraction in which message is pretty much focus, concise, and to the point. Let’s have a look at the case study what advertising can do to make it (No turn into Yes). Children are the most powerful influence in the parent’s buying life cycle; this is what Mac Donald’s the most successful fast food chain describes about the children buying habit and the choices they make between their primary and secondary. Macdonald’s advertising mission is to deliver quality food with full ranges of meal designed & packaged in rich quality, but especially for Kids, from the age of (5 – 10) in which the key attraction is magical Clown, behind the story board, which appeals the children to divert their attention towards not what actually they want as a primary need Such as (food intake), which turns in to secondary needs such as (quality food with a fun). McDonald’s had increased their market share with double the number’s in the past recent years due to increase in popularity amongst the children by offering kids meals, and fun meal with the ingredients suits the best along with the attractive packaging with a welcome gift (toy), which turns their face in to smile while experiencing the jumping castle or the kids play area so that the parent’s can experience the peaceful meal with a quality of food. Don’t claim to be the market leader just because your BIG, it will lead you to defeat you never know your competitor claim to be even more bigger then you are, always’s be the leader in the category and by remaining number in peoples mind. (Phillip Kotler Marketing Guru) Children’s are the most sensitive element in the parent’s life, parents think of food they look for quality food, that not just